START WELL®

Discover the Future of Financial Literacy

At The Wealth Designers, we believe financial confidence should begin early and last a lifetime. That’s why we created START WELL®, a financial literacy program designed to empower the next generation, reduce financial stress in workplaces, and support community wellbeing.

What is START WELL?

START WELL® makes learning about money simple, practical, and engaging. Through a mix of digital tools, workshops, and experiences, participants build the knowledge and confidence to make informed financial decisions, both now and in the future.

The program combines:

  • START WELL® App: short lessons, games, cash-prize challenges, budgeting tools, and real-time insights.
  • LIVE WELL™ Financial Health Assessment: A personalized snapshot of how likely participants are to Live Well and achieve their financial goals. Our LIVE WELL™ Financial Health Assessment is an optional benefit available to our corporate partners. Please reach out if this is of interest to you.
  • Workshops, Webinars & Seminars: interactive sessions that explore key topics and encourage real-world application.
  • START WELL® Podcast: conversations on money, mindset, and meaning.

Who START WELL® is for?

We deliver financial literacy across four groups:

For Employers & Workplaces:

A value-add for workplaces that helps reduce staff financial stress and improve wellbeing. Covers topics such as wealth creation, financial planning, and investment strategies.

Enquire about bringing START WELL® to your workplace

For Sporting Clubs & Associations:

Support for past and present players, giving them tools to make smart money choices and prepare for life on and off the field.

Register your club today

For Schools

Bring financial literacy into the classroom … where it counts. Future-proof your students with financial confidence that lasts a lifetime.

Partner with us to deliver START WELL® at your school

For Young People (14–21):

Early money lessons to prepare the next generation for the real world. This program is offered to our clients’ children and grandchildren and aims to educate young people about wealth creation and building a life with both money and meaning.

Request access for your child

Why START WELL®?

Our programs are built to:

  • Build Money Confidence: Take control of your financial decisions.
  • Engage & Motivate: Learn through interactive games and challenges.
  • Deliver Convenience: Access content anywhere, anytime via the app.
  • Make a Lasting Impact: Develop strong money habits for life.

How to Get Involved

Whether you’re a parent, employer, or club leader, START WELL® is here to create positive financial change.

Download our START WELL® app

At the heart of START WELL® is our co-branded app, powered by Flux Australia’s #1 financial education platform. It turns financial learning into something that’s easy and enjoyable.

With the app, participants can:

  • Learn with short, engaging lessons on money, saving, investing and more
  • Take part in weekly games and challenges with real cash prizes
  • Use budgeting tools and personalised insights to manage their money better
  • Access their credit score and practical tips to improve it
START WELL® app

Join a virtual workshop

Join Here

To complement the app, we also deliver interactive virtual workshops. These sessions explore key money topics in more depth, giving participants the chance to ask questions and put concepts into practice in real time.

Welcome to the START WELL® podcast – I’m Dawn Thomas, your host. As a mother, financial adviser, and researcher, I’m here to guide you on empowering the next generation’s financial journey. Whether you’re a parent, grandparent, or the coolest aunt or uncle, join me in exploring how impactful conversations about money can shape a young person’s future. During each episode, we will be unpacking a resource or money concept, so you can take the conversation home with you. Let’s harness their superpower of time and your superpower of influence to ensure they START WELL® and thrive for a lifetime.

Listen Now


START WELL® Articles

Read More
  • The 100-Year Life

    The 100-Year Life

    In our latest podcast, Dawn and Michelle review The 100-Year Life book and explore what living longer means for retirement, reinvention and future planning.

  • Can financial education reduce stress at work?

    Can financial education reduce stress at work?

    Financial wellness programs reduce stress and boost performance. Our START WELL® equips the next generation with lifelong money skills and confidence.

  • How to ensure your children START WELL® financially

    How to ensure your children START WELL® financially

    Cara Graham discusses with Quorum the rationale behind the START WELL® financial literacy program, and tells us why, what and how you should discuss money with your children.